Business learning seminars

There will be educational opportunities offered throughout the year to help set small business owners up for success. Bookmark this page to stay up to date.

Get in the know about video

You WANT to be doing video, but you have no idea where to start! Join multi-award-winning television producer, Jesse Schewchuk, and discover the latest video marketing trends, practical pro-tips for your content creation that you can implement immediately, and how you too can level up your video!  

Key learning outcomes: 

• Messaging: How to tell a story through video  
• Technical pro tips: framing, angles, lighting, sounds, equipment  
• What not to do  
• How to capture attention and stand out   

The marketing world moves at the speed of light, and in 2024, we saw just how quickly the marketing industry can evolve now with AI.  

Because our world is changing rapidly, so too are consumer expectations. And if your business wants to continue to add real value and solve customers’ problems (of course it does!), you will have to rethink your products and services to account for the huge shifts taking place with video being THE premier tool for marketing your business. 

When: Thursday, June 19
Time: 9 to 10:45 a.m.
Place: Strathcona County County Hall - Room 138
Cost: Free

REGISTER NOW

DIY branding for businesses

"Good enough" isn't enough when promoting your business. This 2-part workshop helps you identify unique value propositions and enhance competitive advantage through brand strategy. Learn to craft your authentic brand story, messaging platform, and mood board to set the right marketing tone and creative direction - standing out in a crowded market. 

Led by Unfussy, a top Canadian branding agency focusing on 'brand first', learn to connect with your brand and marketing to build deep emotional bonds with passionate customers. No prior experience needed! Leave with foundational brand elements and the ability to communicate your brand story effectively, impacting your goals and growth targets.

PART 1
When: Thursday, May 8
Time: 9 to 10:30 a.m.
Place: Strathcona County Community Centre - Room 3
Cost: Free

PART 2
When: Wednesday, May 28
Time: 9 to 10:30 a.m.
Place: Strathcona County Community Centre - Room 3
Cost: Free

Register

*Disclaimer: You will automatically be registered in BOTH workshop dates when reserving your spot.